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How to Spot an Imposter
6th April 2011
Given the sheer pervasiveness of cybercrime today, it’s wise to install strong antivirus products such as Norton Antivirus or multi-feature protection suites like Norton Internet Security 2011. But there are additional measures you can take to detect scammers before they con you.
Two key scams to watch out for are “phishing” (luring users to phony websites and tricking them into parting with personal data) and “pharming” (hijacking Web addresses and rerouting users to fake websites). Phishers typically hurl out spam to random people, disguising the messages as authentic-looking emails from legitimate companies. Usually, they contain an embedded link to a website which, should you click, will ask you for personal information as soon as you arrive. But it’s a con. Pharmers work slightly differently: they either corrupt the internet’s method of linking websites with addresses, or they use trojans to take you to a phony site. Again, it will look genuine when you arrive – but the aim, as before, is to get you to part with passwords, credit card numbers and any other sensitive data.
To augment your computer virus protection software and Internet security tools, there are some good habits you can develop – such as never, ever clicking on links found in unsolicited emails. You can also spot an impostor by scrutinizing the URL address closely – if the legitimate site ends in “.com”, be very suspicious about addresses which claim to be authentic but end in different letters (like “.biz” or “.edu”). If a web address is spelled oddly, or the domain name doesn’t match the genuine organization’s name, or even if it begins with a list of numbers, the website is very likely to be fake. Finally, if personal information is requested, check that the address begins with “https” rather than simply “http” (you should also see a locked padlock icon on your browser’s status bar).

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